WRITE A WINNING HOMEBUYER PURCHASE LETTER
With the flood of multiple offers arriving daily at seller’s front doors, today’s competitive buyer needs a way to stand out above the crowd. Being financially well qualified is no longer the magic bullet that gets them to the winners circle first. If a buyer is going to be successful in beating out other well qualified buyers, they need a competitive edge. This can be surprisingly accomplished with a simple, well written, personal letter presented as the cover to a formal homebuyer purchase offer.
This challenge of recent times has further added considerable frustration for buyers to the home buying experience. Additionally, the present marketplace has added considerable work for agents who sometimes have to write 20 plus offers before having an offer accepted. This can create stress for the entire team and buyers fatigue. “It is especially heart breaking watching a first time home buyer lose out on a home they have fallen in love with. What should be a relaxing, pleasant experience has turned into an often negative and discouraging one for many,” Marcel Garcia, the founder and CEO of 818 Mortgage, explains.
“For most home buyers, saving for a down payment and getting pre-approved, are the hard part. They think that getting their offer accepted should be the easy part,” Marcel Garcia explains. After personally experiencing this uncomfortable situation, I started to think that there must be a way to do something different in order to get my clients noticed… but what was it? This situation bothered me for some time, then one day it hit me! I needed to somehow appeal to the emotions of the seller by demonstrating that a purchase offer comes from a real person.
This came to light as I was thinking back on a particular time when I was showing a young couple. Buying their first home, a property just listed that morning. We arrived in the afternoon and already the property had been shown several times. The owner happened to be home and greeted us at the door with a smile. Instead of leaving as most sellers do, they stayed. Being the talkative type, they were very proud of their well-maintained home. And gave us the grand tour of everything and everywhere.
“The first thing any prospective home buyer should do is contact a qualified local loan officer,” call Marcel Garcia at 818 Mortgage for a free one-on-one consultation.
Company Name: 818 Mortgage (AKA: 818Mortgage)
Contact Name: Marcel Garcia
States: California, Arizona, Colorado, Florida, Idaho, Illinois, Montana, Nebraska, Oklahoma, Oregon, Tennessee, Texas, Utah, and Washington
Clients: First Time Buyer who need Pre-Approval for a Home Loan. Home owners who are interested in: Refinance, Cash-Out, HELOC (Home Equity Line of Credit), DSCR (investment property loan) and Reverse Mortgage.
Loan Programs: All traditional Home Loans / Qualifying Mortgages (QM), Conventional and FHA. As well as Non-QM: Stated, Bank Statement, P&L, CPA Letter, Business Bank Statement, and Hard Money Loans.
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